CLACKAMAS, Ore.—(March 22, 2011)— Continuing the tradition of giving and remembering those in need, Castor & Pollux is donating thousands of pet meals to those affected by the disaster in Japan. Monday, March 21 Castor & Pollux launched a charitable campaign on Facebook, donating a pet meal for each of its 10,344 Facebook fans, and announcing an additional donated meal for every new fan gained by April 3, 2011. Fans were asked to encourage friends, family and other pet lovers to like the Castor & Pollux Facebook page to try and double the initial donation to a total of 20,000 pet meals. Enthusiastic fans have made the campaign an immediate success by adding over 2,500 pet meals in just 24 hours.
The first shipment of food has arrived in the Ishinomaki Prefecture in Sendai, Japan and is on its way to being distributed by the pet rescue group, Ark. The next shipment of 2,100 meals is shipping soon. Updates on the donation process can be found on www.facebook.com/castorpolluxpet.
Clackama, OR March 22, 2011